Bill Sereda

Bill is a seasoned real estate advisor specializing in North County San Diego, with a focus on luxury properties and coastal communities. Known for his sharp market insight and no-nonsense approach, he brings clarity and confidence to every deal. With a background in high-end sales and a strong local network, Bill delivers a competitive edge to both buyers and sellers. He’s passionate about helping clients unlock opportunities others might miss—often sourcing off-market properties and structuring creative deals. Whether navigating a complex negotiation or curating a standout listing, Bill brings strategy, integrity, and follow-through. Outside of real estate, you’ll find him enjoying the local surf, discovering new restaurants, and staying connected with the community he serves.